Confident Clothing Brand - About Karl Schmitz + KNICO


Providing a platform to share stories of inspiration. 


To encourage everyone to fight for their dreams, embrace their creativity, follow their heart and pursue their passion with confidence.


 I had this idea in college of starting a company I was passionate about. A clothing brand centered around a symbol of self- belief. Starting KNICO stemmed from an organic place for me. I pursued my passion of becoming a professional athlete with little college playing experience, to now running a clothing company. Realizing these goals required heaps of self-belief. I'm living what the brand represents. The message I want to portray to any and everyone pursuing their passion is to believe in yourself, embrace your creativity and have fun doing it. 

Karl Schmitz